Summer 2025 is officially in the rearview mirror and there are all kinds of festivals and outdoor events happening so you can get out and enjoy the cooler weather. In addition to the Top 5 below, don’t miss our breakdown of events happening across the Scenic 98 Coastal Area over the weekend in the newsletter’s Tidbits and Best Bets – or visit the Scenic98Coastal.com homepage for easy access all weekend long!

There are many adages in marketing, such as “When economic times are bad, you should increase your marketing presence.” However, the marketing budget is usually the first item cut by businesses when times are tough. Who’s right? A common premise is that nobody knows what does and doesn’t work in advertising, but nothing works if you don’t advertise.